About OZ Sports

OZ Sports is on a mission to bring people together through sports innovation. Part of a global movement, OZ offers a new world of sports entertainment and broadcasting solutions for leagues, event promoters and fans. Through storytelling, global distribution, web and app-based streaming services and stellar production, OZ Sports elevates the profile of leagues and major events by offering fans a more interactive and engaging viewing experience. The journey begins at oz.com.

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 This solution is part of the OZ Connected Stadium; a one-stop-shop for leagues and federations to augment their sports offering. Any sport. Any location.


Why is Sports Fans Online Engagement an Emerging Trend?

March 24, 2020 – The internet is rapidly growing as a medium for entertainment and information sourcing. Many individuals are becoming motivated to go online for a whole range of entertaining information.

With respect to the sporting world, the motivation to consume online sport materials is getting higher by the day, with a large percentage of sport fans making use of the internet to satiate their appetite for sport-related contents. In doing so, it becomes necessary to understand the reason for the increase in the level of online engagement of sport fans.

Given the ever-increasing fan base of sport clubs, online sport outfits are becoming better positioned to benefit from sport fans’ online engagements. The desire to stay on top of the game motivates sport fans to patronize online sport outfits, to seek ways to improve their passion for the game.

What Motivates Sports Fans for Online Engagements.

The first motivation factor for sport fans to subscribe to online sport materials is the convenience with which such products makes sports followership more exciting. 

It is no more a matter of watching a particular sport event alone; as fans are often excited to listen to professional analysis and events review.

In some other cases, sport enthusiasts get caught up in awkward situations that would necessitate streaming live sport contents on their internet-enabled devices. This adds an extra dimension to sport followership.

Sport lovers have also been observed to exhibit motivation for the gathering of sport-related knowledge online as they are provided with up-to-date information with respect to their favorite teams, players as well as current trends in the sporting world.

This, perhaps, has spurred various media outfits to launch platforms that focus on satisfying the ever-increasing needs of sport fans.

As a means of escaping the day-to-day bores and stress, sport fans take to online engagement to seek pleasure and fun through a series of unique packages made available to them by online sport platforms.

Through online engagement, sport fans also get access to socializations and interactions with fellow fans worldwide, giving them a wide spectrum of perspectives to the game.

As motivation, some set of sport lovers, driven by the need to save money and get good bargains take to online engagements made possible through the internet.

Rather than go to the sports arena to watch live matches, or subscribe to exorbitant pay-per-view channels, sport fans often seek online mediums that would provide cheaper alternatives to these expensive products.

What Do Sports Fans Online Engage In?

Concerns for the increase in sport fans’ online engagement and consumption of unique products has led to the emergence of sport-related products and services.

The strategic importance and advantages of providing sport fans with a range of product and services to whet their appetites cannot be over-emphasized.

Excellent delivery of dedicated online sport contents in the form of products to sport fans is a niche that is already being exploited by just a number of online sport merchandising outfits.

The quality of such products would go a long way in improving the experiences and excitement that sport engagement accords sport fans. With effective customer service, it is possible to make sport fans stay glued to online sport products that give them value for money.

OZ mission is to democratise sports, offering every league - no matter where in the world - access to the same quality technologies to make the game better.

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